• Maria Sentmanat, 55, quit her six-figure job this summer without another job to go to.
• She started Why Not Wild, giving guided tours of the South Florida wilderness.
• She’s not making any money and living off her savings, but says the move has saved her mental health.

This as-told-to-essay is based on a conversation with Maria Sentmanat, 55, who is based in Miami, Florida. It has been edited for length and clarity.

I’m a high school dropout who came from a single-parent family. My upbringing was filled with chaos and instability. I never thought I’d end up being the type to earn a six-figure salary, but that’s exactly what I ended up doing — and walking away from this year.

On paper, I was definitely successful. I had a $153,000 paycheck managing one of the largest 5K races in the country, a job I’d held for the past five years. I could have made up to $180,000 next year if I had stayed on.

The job was a new opportunity when I really needed one

You could argue it was the culmination of the fitness career I had spent 16 years building, after becoming super overweight following the birth of my daughters. I became a personal trainer and ran my own wellness-focused fitness studio. I’d created something special.

But then the pandemic happened, and I lost everything. I couldn’t run my studio anymore, and struggled to build it back up again once the restrictions were lifted.

The founder of this race event was a friend, so when she told me she needed a new race director, it felt like an opportunity life was giving me. I completed all the required certifications and threw myself into this new role, which was both incredibly stressful and rewarding.

But things started to change. I started to dread going to work, and my stomach was always upset. I felt myself going into “fight or flight” mode, with the trauma from my childhood resurfacing, that I just didn’t need.

I felt heavy, and my daughters — who are now 25 and 27 — could see it. I would go out into nature to decompress, but I was always thinking, “What am I going to do with this massive thing hanging on the side of my neck?” I got to a state where I just felt numb, even though I was continually asking myself, “What are you going to do? How are you going to keep doing this?”

I quit with no other job lined up

I resigned in August 2026, with no other job to go to, which some people called crazy.

But I had a strong feeling that I needed to find purpose and passion again. I knew that would be through nature. That’s where I heal. That’s where I can find a place that I feel seen, heard, understood, and held.

So I knew I had to build something that centered on connecting people with nature, so “Why Not Wild” was born. I take people into the wilderness around South Florida, but it’s not packages. It’s completely personalized. I want to talk to you and find out what you need.

I’ll take you hiking through the Everglades, but it’s not like, “oh, look at this nice trail”. You will have to walk through water, and for some people, that is a big thing to overcome. For people who don’t want to hike, I do motorcycle adventures.

I want people to reconnect with an entity we have caused so much destruction to. I want to be the bridge. I’m using my social media platforms to create awareness of what’s beautiful out there.

I’m finding purpose again

Financially, I’m OK. I’ve been super strict about my savings, even while paying $4,700, helping my daughters, and paying my SBA loan from my previous business. I owned a home in Mount Dora that I sold last year too. I could live comfortably for six months, even a year, but then I’d have no savings left.

My ex-husband and I divorced when the girls were young, but we still co-parent very closely. He has a key to my place, comes over to eat several times a week, and we even go on vacation together. Our kids haven’t had that typical divorce experience, which we worked hard to be intentional about. He and the girls are happy that I have done this — they have complete faith in me.

I’m not making any money right now, but I wake up excited about every day. What door is going to open? What’s going to happen? Even if this doesn’t work out, I was brave enough not to get caught up in what was, in effect, a bad marriage. I’ll know that I was brave enough to try.

I have lost all that income and future security, but I have gained so much more. I feel better mentally, physically, and spiritually.

• I followed Bobby Flay’s recipe for perfect eggs using crème fraîche.
• I also tried making the recipe with cheaper ingredients like sour cream and Greek yogurt.
• The eggs made with crème fraîche tasted the best, but I’d use sour cream next time.

Scrambled eggs can be a difficult breakfast staple to master, but according to celebrity chef Bobby Flay, you can avoid a rubbery or dry texture by using crème fraîche, a dairy product similar to sour cream.

Since I don’t often buy crème fraîche, however, I tried Flay’s recipe alongside two two cheaper, similar alternatives — sour cream and Greek yogurt — to see if they would yield similar results. Here’s how it went.

First, I made eggs using sour cream

I began with testing out sour cream, which isn’t as rich as crème fraîche but offers a similar tangy flavor and texture.

Following the basic steps of Flay’s recipe, I put a pat of cold butter and sour cream in a pan. I was careful not to use too much since I wanted enough to moisten the eggs without making them too wet.

Then, I turned the burner to medium-low heat and added two whisked eggs. I constantly stirred the mixture with a rubber spatula, adding black pepper once the eggs began to hold their shape.

I turned the heat off shortly before the eggs looked done to keep the moisture and prevent overcooking, and added the salt. I let the eggs cook for about a minute in the hot pan with the gas burner turned off.

Using sour cream was cost-effective, but the texture wasn’t even throughout

The eggs definitely looked smoother than they usually do when I make them, and they smelled buttery and even slightly cheesy.

When I took a bite, they tasted good, too — a little buttery and no tang from the sour cream.

However, despite my constant stirring, I thought they had an uneven texture, as a few bites were slightly rubbery and dry, or a little too wet for my taste.

This ingredient is the cheapest of the three options I tried so, even if the eggs weren’t the best, I’d still add a little sour cream if I had it on hand and wanted scrambled eggs.

The Greek yogurt didn’t add the same richness as the other ingredients I tested

Next, I followed the same recipe and steps using a similar amount of Greek yogurt, which blended into the eggs seamlessly while cooking.

I knew after the first bite that this ingredient was not a good alternative to Flay’s recommended crème fraîche.

The dish looked creamier than the eggs made with sour cream, but the non-fat Greek yogurt created a uniform rubbery texture.

I think one issue is that I accidentally used a yogurt without fat. Because Greek yogurt is so tangy, even more so than sour cream, I think the flavor masked the taste of the butter, salt, and eggs, and resulted in an overall blandness.

The dish also was slightly watery and left a small pool of liquid on my plate.

Finally, I tested Flay’s tried-and-true crème fraîche, which pleasantly surprised me

The crème fraîche had the thickest texture of the three, so I expected the eggs to be pretty rich.

I followed the same steps, noticing how effortlessly the crème fraîche melted into the whisked eggs.

This dish with crème fraîche took slightly longer to cook, but the eggs seemed moist and fluffy without looking underdone.

Out of the three recipes, this one resulted in the best flavor and definitely didn’t feel undercooked.

When I took a bite, I thought the flavor was amazing. They tasted soft, rich, and buttery and nearly melted in my mouth.

The creamy eggs would work so well with salty, crispy hash browns, roasted veggies, or a really good crusty bread.

The eggs with crème fraîche tasted the best, but I’d use sour cream if I made the recipe again

Though I thought the eggs made with crème fraîche tasted the best, I would use the cheaper alternative, sour cream, if I tried Flay’s recipe again.

I don’t often have crème fraîche on hand, so it would also be easier to use the sour cream since I usually buy it anyway.

That said, if I wanted a more indulgent version of this breakfast staple, I’d totally add crème fraîche to my grocery list.

This story was originally published on March 5, 2022, and most recently updated on October 26, 2026.

• Nothing says fall quite like a hot cup of coffee and a gooey cinnamon roll.
• Yelp released a list of the best cinnamon rolls in every state, according to customer reviews.
• From beloved bakeries to small-town diners, these are the best places to grab a cinnamon roll.

As the weather turns cooler, there are few treats more comforting than a warm cinnamon roll.

Whether you like yours fresh from the oven and dripping with cream cheese frosting, dusted with pecans, or filled with fall flavors like pumpkin and apple, bakeries across the country offer plenty of reasons to slow down and savor the season.

Yelp recently compiled a list of the best cinnamon rolls in every state by identifying businesses in its restaurants and food categories with a high concentration of reviews from Yelp Elite members mentioning “cinnamon rolls,” and then ranking them based on factors such as review volume and ratings.

When available, every business on the list had a passing health score as of August 18, 2026.

Here are the best cinnamon rolls in every state, according to Yelp.

ALABAMA: Lighthouse Bakery in Dauphin Island

What customers say: “The pecan iced cinnamon roll is the best I’ve had in years! Lots of pecans and icing! Also, the coffee is excellent! We’ll be back for lunch today,” wrote Yelp user Catherine M.

Learn more about Lighthouse Bakery here.

ALASKA: Snow City Cafe in Anchorage

What customers say: “The cinnamon roll! Did I mention the cinnamon roll? Get the cinnamon roll. This trendy and welcoming café hits all the marks with fresh and flavorful food, wonderful coffee, and a lovely atmosphere,” wrote Yelp user Robert M.

Learn more about Snow City Cafe here.

ARIZONA: Rise Up Bakery in Gilbert

What customers say: “My family and I absolutely LOVE Rise-Up Bakery! We got the limited banana Biscoff cinnamon roll, and HOLY COW, it was incredible. Seriously, worth every penny. The other cinnamon rolls are delicious and all very large. The bakery itself is very large, pristine, and the staff is very helpful and attentive. They even gave my little one his own small cinnamon roll on the house, which was so sweet and kind of them. We love coming here for a special treat-highly recommend,” wrote Yelp user Aubrey R.

Learn more about Rise Up Bakery here.

ARKANSAS: Calico County Restaurant in Fort Smith

What customers say: “Greeted by a friendly server who actually asked if I wanted a booth or table. What a nice way to start off breakfast. My husband found them online because he was looking for cinnamon rolls for me. They bring you a basket. They are delicious
No gooey icing, thank goodness. Homemade and amazing,” wrote Yelp user Pj M.

Learn more about Calico County Restaurant here.

CALIFORNIA: BJ Cinnamon in Folsom

What customers say: “The go-to spot for doughnuts and breakfast sandwiches! We love getting their BLT on a croissant, doughnut holes, and cinnamon rolls. Service is always fast and friendly, and you can taste how fresh everything is. Indoor seating only, and their parking spaces are small but easy to get in and out of,” wrote Yelp user Viv H.

Learn more about BJ Cinnamon here.

COLORADO: Cinnamon’s Bakery in Estes Park

What customers say: “We stopped at Cinnamon’s Bakery on the way to Rocky Mountain National Park. We got to the shop at opening and had many options to choose from! The staff was super sweet and answered my many questions. We got three different flavors to try and loved them all. The location is a bit out of the way, but there is plenty of parking, and it’s so worth a detour,” wrote Yelp user Chelsey B.

Learn more about Cinnamon’s Bakery here.

CONNECTICUT: Kouign Bakery in Wallingford

What customers say: “Nobody does pastries like Kouign! I’ve worked at multiple coffee shops that have carried their baked goods, and I can never pass up buying them. Insanely delicious, especially the cinnamon buns and croissants,” wrote Yelp user Victoria W.

Learn more about Kouign Bakery here.

DELAWARE: The Station in Fenwick Island

What customers say: “The shareable cinnamon roll (five of us split it before our breakfast came out) is insanely delicious. Great breakfast food and a delicious iced latte. Excellent service, extremely friendly staff, and great ambiance! We loved it,” wrote Yelp user Tami L.

Learn more about The Station here.

FLORIDA: Knaus Berry Farm in Miami

What customers say: “The shake was delicious as well as the cinnamon bun. It makes sense this place is so highly recommended and loved by the residents,” wrote Yelp user Rob M.

Learn more about Knaus Berry Farm here.

GEORGIA: Atlanta Breakfast Club in Atlanta

What customers say: “We started with a cinnamon roll that was so light, soft, and tasty, it just melted in my mouth. We knew right away we had made the right choice,” wrote Yelp user Alex L.

Learn more about Atlanta Breakfast Club here.

HAWAII: Papi’s Ohana in Lahaina

What customers say: “Excellent. Can’t think of anything they can improve on. Totally worth the wait in line. That cinnamon roll was heaven. Can’t wait to go back,” wrote Yelp user Nicole G.

Learn more about Papi’s Ohana here.

IDAHO: Stanley Baking in Stanley

What customers say: “We shared a cinnamon roll too and sampled the pies and brownies at dinner at their sister restaurant at the Sawtooth Hotel. Completely worth the calories,” wrote Yelp user Lauren Elizabeth C.

Learn more about Stanley Baking here.

ILLINOIS: Ann Sather Restaurant & Catering in Chicago

What customers say: “The cinnamon rolls definitely lived up to their reputation. They were soft, fresh, and generously topped with icing, making for a delicious treat. After seeing all of the other dishes being served, we’d love to come back for a full meal on a future visit,” wrote Yelp user Chelsea M.

Learn more about Ann Sather Restaurant & Catering here.

INDIANA: Ooey Gooey Cinnamon Rolls and Cafe in Nashville

What customers say: “This place completely satisfied our cinnamon roll craving! My husband and I split the Maple Bacon Cinnamon Roll, and it was loaded with flavor — sweet, savory, and absolutely indulgent. It was a bit rich for me personally, but my husband was obsessed and would order it again in a heartbeat,” wrote Yelp user Sydney T.

Learn more about Ooey Gooey Cinnamon Rolls and Cafe here.

IOWA: Scenic Route Bakery in Des Moines

What customers say: “Best cinnamon rolls around! Doughy and the cream cheese frosting is AMAZING,” wrote Yelp user Kaitlyn W.

Learn more about Scenic Route Bakery here.

KANSAS: Dolce Bakery in Prairie Village

What customers say: “As for bakery items, we had the orange cinnamon roll and a normal cinnamon roll, and they were good as well. They have a fluffy bread texture and the frosting isn’t too sweet,” wrote Yelp user Rubyanne M.

Learn more about Dolce Bakery here.

KENTUCKY: DV8 Kitchen in Lexington

What customers say: “A fun, quirky little cafe. Staff is super friendly and helpful. The breakfast sandwiches were excellent, but the cinnamon roll was LIFE CHANGING! Definitely worth heading to this gem,” wrote Yelp user Kathryn C.

Learn more about DV8 Kitchen here.

LOUISIANA: Levee Baking Co. in New Orleans

What customers say: “From the biscuit sandwich to the rye brownie to the cinnamon roll to the lemon almond danish, each pastry was perfection,” wrote Yelp user Lora P.

Learn more about Levee Baking Co. here.

MAINE: Scratch Baking Company in South Portland

What customers say: “The pastries, especially the cinnamon rolls, are just the right amount of sweet. It’s takeout-only, but the staff is friendly, and the service is quick. Get there early — things sell out fast,” wrote Yelp user Casey J.

Learn more about Scratch Baking Company here.

MARYLAND: Blue Moon Cafe in Baltimore

What customers say: “We started with the cinnamon roll, which was delicious and different. Soft in the middle, but the outer edges were more like a crispy biscuit,” wrote Yelp user Nicole E.

Learn more about Blue Moon Cafe here.

MASSACHUSETTS: Yolqueria in Provincetown

What customers say: “Do not sleep on that cinnamon roll. Die and go to an icy heaven with all that icing and cinnamon flavor heated up and shareable for two,” wrote Yelp user Eric H.

Learn more about Yolqueria here.

MICHIGAN: Morning Star Cafe in Grand Haven

What customers say: “Absolutely fantastic breakfast spot. We waited for about 15 minutes at 8 a.m. (I thought we would be early, but I guess not lol). We started off with coffee and a cinnamon roll. The coffee was great, and the cinnamon roll was amazing, so gooey, warm, and the frosting was spot on,” wrote Yelp user Jill B.

Learn more about Morning Star Cafe here.

MINNESOTA: Isles Bun & Coffee in Minneapolis

What customers say: “The cinnamon bun was massive with tons of very sweet icing. People say the puppy tail is a better ratio, which is true, but even as an icing girlie, something about the cinnamon roll hit different. It was decadent, rich, and almost overpoweringly sweet,” wrote Yelp user Lori J.

Learn more about Isles Bun & Coffee here.

MISSISSIPPI: Blue Dog Bistro in Ocean Springs

What customers say: “The food was outstanding. The cinnamon roll skillet is listed as a ‘small plate,’ but it is massive and perfect for sharing…Honestly, everything we tried was so, so, so good,” wrote Yelp user Caty S.

Learn more about Blue Dog Bistro here.

MISSOURI: Russell’s on Macklind in Saint Louis

What customers say: “After reading the reviews, I had to come here on a trip to St. Louis. And now I understand why people love this place. The brunch is amazing, and the biscuits and cinnamon roll were two highlights. And I had to get a gooey butter cake to go, which was incredible,” wrote Yelp user Jim B.

Learn more about Russell’s on Macklind here.

MONTANA: Stella’s Kitchen & Bakery in Billings

What customers say: “Heaven in a cinnamon bun. They are HUGE, fresh, and oh-so-tasty. So are all the other desserts and pastries I tried, as well as the entrées. Terrific value, friendly service, and a wonderful place to relax and enjoy,” wrote Yelp user Jim G.

Learn more about Stella’s Kitchen & Bakery here.

NEBRASKA: Hardy Coffee in Omaha

What customers say: “Be sure to try the cinnamon rolls and scones, which are homemade. They also make their own syrups, some of which rotate seasonally,” wrote Yelp user Stephanie A.

Learn more about Hardy Coffee here.

NEVADA: Eggscellent in Las Vegas

What customers say: “Location was clean and everyone was friendly! Food came out fast and was great! I would recommend the cinnamon roll because it came out fast and was nice and hot,” wrote Yelp user Angel H.

Learn more about Eggscellent here.

NEW HAMPSHIRE: Elephantine Bakery in Portsmouth

What customers say: “I ordered the cinnamon roll and the rosemary focaccia bread. Both were amazing! The cinnamon roll was light and fluffy. I’m not the biggest fan of cream cheese frosting, but it wasn’t bad and didn’t take away from it at all,” wrote Yelp user Samantha A.

Learn more about Elephantine Bakery here.

NEW JERSEY: The Hive in Hoboken

What customers say: “Probably most famously known for their ooey gooey cinnamon buns (that are so coveted a line forms around the block on weekends), but The Hive also serves up great coffee, a cozy space, and a very kid-friendly vibe,” wrote Yelp user Katarina L.

Learn more about The Hive here.

NEW MEXICO: Pantry Restaurant in Santa Fe

What customers say: “Our first stop in Albuquerque…if they have been around since the 40s, you know the food must be good. We tried the breakfast burrito, which is a definite 10 out of 10, and the chicken quesadilla, which was also great. The guacamole was really good, too. Got a cinnamon roll to go that took up the size of the to-go box. OMG so yummy,” wrote Yelp user Erin G.

Learn more about Pantry Restaurant here.

NEW YORK: Hani’s Bakery in New York

What customers say: “I picked up some of their most popular items, including the triple chocolate chunk cookie, a cinnamon bun, and the honey cake. All three were fantastic,” wrote Yelp user Sein S.

Learn more about Hani’s Bakery here.

NORTH CAROLINA: Louie and Honey’s Kitchen in Winston-Salem

What customers say: “It’s a bold statement to say I just ate the best cinnamon roll in North Carolina, but honestly… I think I did.
Louie and Honey’s Kitchen is flat-out amazing. From the moment you walk in, the vibe is cool and welcoming, with plenty of comfortable seating both indoors and out. The staff was friendly, attentive, and genuinely welcoming. And the baked goods? There were so many incredible-looking options that I already know we’ll have to come back and work our way through the menu,” wrote Yelp user Lee S.

Learn more about Louie and Honey’s Kitchen here.

NORTH DAKOTA: Country Rose Cafe in Dickinson

What customers say: “Stopped here for a great breakfast on our way out of Medora. They have really good caramel cinnamon rolls. Be sure to try them. The staff is really nice, and it was nice and clean. Had a kind of local favorite feel to it,” wrote Yelp user Nancy S.

Learn more about Country Rose Cafe here.

OHIO: Brown Bear Bakery in Cincinnati

What customers say: “This place is fantastic. The staff is friendly and warm. They know the products and can answer any questions you have. It’s a tight space, so it’s best to be mindful of the space and courteous of others. Otherwise, it’s a cute little place on a cute street making DELICIOUS pastries. The cinnamon roll had a tangy cream cheese icing with orange zest. It may be the most balanced pastry I’ve eaten this year,” wrote Yelp user Kryssie H.

Learn more about Brown Bear Bakery here.

OKLAHOMA: Harvey Bakery & Kitchen in Oklahoma City

What customers say: “I just walked in randomly to pick up some baked goods. I hadn’t been before. I grabbed the Harvey cinnamon rolls, and they were the best cinnamon rolls I’ve ever had! Also, the Gruyère scones were delicious,” wrote Yelp user Crystal W.

Learn more about Harvey Bakery & Kitchen here.

OREGON: Screen Door Eastside in Portland

What customers say: “My go-to is a mixed spread of sweet and savory bites. Got the cinnamon roll for the first time, and it was divine. They have interesting seasonal offerings too, so don’t forget to review those while perusing the menu,” wrote Yelp user Tiffany V.

Learn more about Screen Door Eastside here.

PENNSYLVANIA: Oram’s Donut Shop in Beaver Falls

What customers say: “I really enjoyed the cinnamon rolls. They are not ooey gooey with frosting like typical cinnamon rolls; they’re closer to a monkey bread texture, and I like that about them. Not as messy to eat and just as addictive,” wrote Yelp user Ainsley E.

Learn more about Oram’s Donut Shop here.

RHODE ISLAND: The Village Haven in Forestdale

What customers say: “The meal comes with dinner rolls, their (legendary) cinnamon buns, fresh salad, pasta with sauce, crispy french fries, and of course the juicy chicken,” wrote Yelp user Rebecca H.

Learn more about The Village Haven here.

SOUTH CAROLINA: The Devine Cinnamon Roll Deli in Columbia

What customers say: “The banana foster [cinnamon roll] is outstanding, but can’t go wrong with a classic cinnamon roll. Pay attention to their grits of the day as it changes,” wrote Yelp user Jerrin H.

Learn more about The Devine Cinnamon Roll Deli here.

SOUTH DAKOTA: Baker’s Bakery & Cafe in Custer

What customers say: “I got a cinnamon bun to go. It was huge and delicious. I also got a scrambled egg and bacon on a fresh bun. It was great also,” wrote Yelp user Beverly M.

Learn more about Baker’s Bakery & Cafe here.

TENNESSEE: Crockett’s 1875 Breakfast Camp in Gatlinburg

What customers say: “Yummy! The fried cinnamon roll was very good. I had the hash, and it was great. My daughter had the pot roast Benedict, and it might be the best breakfast I’ve ever tasted. Five stars,” wrote Yelp user Lee H.

Learn more about Crockett’s 1875 Breakfast Camp here.

TEXAS: Cranky Granny’s Sweet Rolls in Pflugerville

What customers say: “I was worried that the cinnamon roll quality would be subpar due to being covered with the toppings, but I was wrong. The cinnamon itself was fresh and soft and probably delish on its own. I recommend checking out this place,” wrote Yelp user Tia T.

Learn more about Cranky Granny’s Sweet Rolls here.

UTAH: River Rock Roasting Co in La Verkin

What customers say: “The best food for any time of the day. Very quick, coffee is great. The morning line was insane, but they cleared it quickly. Pricing is beyond reasonable. One thing — never leave without a cinnamon roll,” wrote Yelp user Christina S.

Learn more about River Rock Roasting Co here.

VERMONT: Sticky Fingers Bakery in West Dover

What customers say: “We got the Danish, a loaf of sourdough, some coffee, and cinnamon rolls. Everything was really good, but the cinnamon rolls were exceptional! Great little bakery,” wrote Yelp user Yuval J.

Learn more about Sticky Fingers Bakery here.

VIRGINIA: The Bee & the Biscuit in Virginia Beach

What customers say: “The wait can be very long (we waited 90 minutes on a Sunday morning), but it is worth it because the food is AMAZING! We had the latte flight, cowboy Benedict, and the cinnamon roll. Everything was delicious,” wrote Yelp user Leah O.

Learn more about The Bee & the Biscuit here.

WASHINGTON: The Flour Box in Seattle

What customers say: “Getting in line an hour before opening for a good chance of locking down a box [of doughnuts] and their equally delicious cinnamon roll. Flour Box usually sells out around noon,” wrote Yelp user Trung V.

Learn more about The Flour Box here.

WEST VIRGINIA: Wardensville Garden Market in Wardensville

What customers say: “When I walked inside, I was impressed by how cute this little bakery was set up. Then I had to try something from here, and I got a cinnamon roll. The cinnamon roll was so good! If you get the chance, I would definitely recommend stopping in and checking this place out,” wrote Yelp user Alexa A.

Learn more about Wardensville Garden Market here.

WISCONSIN: Franks Diner in Kenosha

What customers say: “Franks Diner was awesome and such a fun experience. We went for breakfast. There was a 40-minute wait on a Saturday morning, so we walked part of the farmers market, which was a perfect spot and just enough time. I had their Bloody Mary and veggie omelet with a side of bacon, and we split a cinnamon roll. I recommend all of it. The booths on the train car are comfy, and it’s just a fun restaurant setting. The staff was fun and attentive. I’d give 10 stars. Highly recommend,” wrote Yelp user Ashley H.

Learn more about Franks Diner here.

WYOMING: J’s Prairie Rose in Laramie

What customers say: “For a Friday mid-morning, they were still hopping and yet greeted us the moment we walked in. We were directed to a table and had hot coffee almost as quickly as we ordered it! The cinnamon roll was beautiful, but even better, it tasted better than it looked. Warm, fragrant with cinnamon. It melted in our mouths. It’s a friendly step back in time with the counters and the conversations. When in Laramie, don’t miss it,” wrote Yelp user Rebekah A.

Learn more about J’s Prairie Rose here.

• The FTC and 20 US states are suing Dollar General over its pricing practices.
• A complaint filed Monday alleges the company repeatedly mislabeled products and overcharged customers.
• US consumers have been particularly concerned about retailers’ pricing as digital labels roll out.

Dollar General is facing fresh federal scrutiny over its pricing practices.

The US Federal Trade Commission said Monday it has filed a lawsuit, along with 20 states, accusing the discount retailer of deceptive pricing on its shelves, price tags, and advertisements.

“Dollar General has, for years, repeatedly mislabeled prices, overcharged consumers and failed to correct the issue despite extensive corporate knowledge of the problem,” the FTC said in a statement.

The company operates more than 21,000 US stores and typically serves customers in more rural and low-income areas of the country.

The filings say Dollar General has received tens of thousands of complaints from shoppers who said they did not receive an advertised price and that the company failed to adequately address the problem.

As a result, Dollar General received millions of dollars from overcharging customers, the FTC alleged.

Dollar General did not immediately respond to a request for comment on this story.

The action comes less than two weeks after New York Attorney General Letitia James reached a settlement of nearly $1.9 million in food and personal items as a civil penalty for overcharging shoppers in the state. New York did not join the FTC’s complaint.

US consumers have been particularly worried about fairness in retail pricing as more stores introduce digital price tags. Both Walmart and Target have issued public statements promising price transparency and consistency online and at the register. Home Depot recently did the same.

• Spark Capital is mentioned more than 50 times in Anthropic’s S-1 filing, released Monday.
• The reason Spark gets the most mentions is because partner Yasmin Razavi has a board seat.
• Spark led the $450 million Series C round at a $4.5 billion valuation in May 2023.

Spark Capital’s Yasmin Razavi has a reputation for refusing to make gut calls. Her methodical decision to invest in Anthropic is now set to generate one of the biggest fortunes in Silicon Valley history, as Anthropic prepares to IPO.

Many venture firms, including Lightspeed and Menlo Ventures, are major Anthropic investors, but Spark is the only traditional VC firm named in the filing. And it’s not just a few mentions. Spark is named more than 50 times.

The reason Spark gets the most ink is because Yasmin Razavi has a board seat after being the first institutional investor in the company, leading the $450 million Series C at a $4.5 billion valuation in May 2023.

This was just six months after ChatGPT was released to the public, and the jury was out on whether a rival like Anthropic could catch up. Many balked at the price, calling it too expensive.

“It was a big leap of faith, but this was the team that built GPT-3,” Razavi told Forbes.

The filing says that Spark has invested $777 million in Anthropic across six financings since then, including $75 million in the first pivotal round at $11.22 per share.

Spark was already known for making early bets on Postmates and Discord, but it was the Anthropic investment that transformed the firm’s Silicon Valley reputation from a good venture firm to a great one.

Razavi said she has been continuously wowed by CEO Dario Amodei.

“Every year, he puts out outrageous numbers, but somehow they magically become true,” Razavi told Forbes. “Dario never misses.”

Soon, Amodei will face a greater test: the public markets.

Please send along your tips. Email Ben or Katie anytime or contact them on Signal at benbergman.11 and kroof.26. Sign up for Business Insider’s weekly VC Insider newsletter here.

• Trump said on Saturday that American oil companies are making a “fortune” on the Iran war.
• Americans, however, are paying record prices at the pump, according to AAA.
• Trump made the comments less than two weeks from the midterm elections.

Though regular Americans are paying more at the pump, US oil companies are striking it rich, President Donald Trump said on Saturday.

Speaking at a rally in Georgia, Trump said that oil prices are “temporarily high,” but added that the throttling of the Strait of Hormuz has pushed oil buyers to American companies with operations in Texas, Oklahoma, and Louisiana.

“The United States oil and gas business is making hundreds of billions of dollars,” Trump said. “I don’t give a damn, I’m going to say it — we’re making a freaking fortune.”

Indeed, a Q2 report this year from the Oil & Gas Journal, a trade publication, noted that “surging crude prices tied to ongoing Strait of Hormuz disruptions” fueled massive windfalls for North American oil companies.

Year over year, a sample of 38 US producers and refiners collectively grew revenues by about $140 billion, the Oil & Gas Journal reported.

Those profits, however, are not exactly shared by the American public.

AAA reported that the average price of regular gas in the United States is now at $4.29 a gallon. In February, one day before the US and Israel launched surprise attacks on Iran, gas prices were at $2.98.

Diesel prices have also increased precipitously since the American war on Iran began. On Sunday, AAA reported that they sat at $6.35, up from $3.75 a day before the conflict began. Shipping companies rely on diesel to power their boats and trucks. Higher diesel costs are often passed onto consumers in the form of higher prices.

Trump’s comments are unlikely to curry goodwill among an American electorate reckoning with an affordability crisis less than two weeks out from midterm elections. The White House did not immediately respond to a request for comment sent on Sunday.

As the midterms approach, Trump has taken steps to lower gas prices.

On October 9, Trump said he reached a deal with Russian President Vladimir Putin to import Russian diesel, which had been heavily sanctioned since the start of Russia’s invasion of Ukraine. Analysts warned the move could provide a lifeline to the Russian economy as the country seeks to bombard Ukraine into submission this winter.

“I can see just the fake headlines — ‘President Trump is talking about all the money they’re making while people are suffering at the pump,'” Trump said at the Georgia rally. “That’ll be the headline.”